Greg Hitchcock
Core values
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Responsibility to the task at hand
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Collaboration with other stakeholders
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Team work with clients, contractors, and vendors
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Loyalty to the mission
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Foster creativity and imagination
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Openness to new ideas
John Kropp
Company Background
Gregory Matthew Hitchcock's journey is indeed inspiring! As the owner of Pegasus Digital Media, he has combined his talents in writing to create impactful content and media relations to ensure his clients' messages are heard. His career spans over 25 years in journalism, content creation, and advocacy, showcasing his dedication to both professional growth and personal evolution.
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Greg's philosophy of embracing one's story and using it to make a difference resonates deeply, especially in today's digital age where storytelling is a powerful tool for connection and influence. His work exemplifies imaginative problem-solving and a commitment to finding meaningful life purpose.
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After a fulfilling career in journalism, Greg took a risk in 2024. "I returned home and decided to become a full-time workaholic in my profession," he shares. This leap of faith led to the creation of Pegasus Digital Media, a multimedia content creation and public relations company designed to serve a wide array of clients. "I wanted to take everything I had learned over the years and put it all under one roof."
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For him, the decision to start his own business was not limited to financial gains. "Business to me is about being useful," he says, reflecting on the foundation of his company. "It's about offering value through creative content that helps others solve problems. My services in writing, videography, and illustration are tools to connect, communicate, and create meaningful work." Through Pegasus Digital Media, Greg seeks to bridge the gap between creativity and functionality, producing content that not only entertains but also informs and empowers.
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"Keep on punching until you punch a winner."
Usefulness is defined by Merriam-Webster as the quality of having utility and especially practical worth or applicability.
I have a strong appetite for business and hence usefulness because I believe everyone has self-worth that can be shared with others.
Usefulness depends upon subjective taste and personal goals. I attain business goals through my three professional services: writing, videography and illustrations.
I consider myself an expert in multimedia and talented in creative content, however not everyone is appreciative of my work. Picasso wasn’t fully embraced by the art world until after his death. Not everyone loves the writing of Rudyard Kipling or J.K Rowling. Some of Steven Spielberg’s films were panned.
Something that may be "useful" to you may not be perceived as such by somebody else. Therefore, the specific criteria that determine an object’s usefulness remain elusive and relative.
That doesn’t mean that business is irrelevant. With practice, anyone’s products or services will be appreciated by many as you build up a following.
Many products are universally useful. A clock's usefulness is to tell time. A stove's usefulness is to cook food. A jacket's usefulness is to keep warm. A broom's usefulness is to sweep floors. A vacuum's usefulness is to clean floors.
Some people prefer a cheap watch, others an expensive Rolex. It depends on their goals and tastes.
Business will always be challenging. It is this excitement for a challenge that I thrive. The more complex the project, the more excited I feel about the final product.